Week 30 of the Empire Building Kit just wrapped up. I was delighted and honored to find myself featured on Day 219 in one of Chris Guillebeau’s “Emperor Spotlights.” Getting a plug from Chris not only helps spread the word about my blog, website and the work I am striving to do, but it is also good incentive to keep current with my weekly Empire Building Kit reviews!
This week’s lessons had more of a philosophical bent than direct practical information. However, the opportunity to get a glimpse into the mind of someone like Chris who runs his business with integrity and honesty, is a great gift indeed. Over the course of the week, Chris talked about the importance of keeping momentum going in growing your business (and how to recognize when you’ve stalled or need to move in a new direction), why keeping your word even when it might seem easier to “bend the rules” for a customer or two will help you build a more successful business in the long run, and why crafting an offer intended solely to lure away a competitor’s business will usually fall flat.