One of the topics discussed in Week 44 of the Empire Building Kit was the importance of advertising. Chris Guillebeau, the program’s author, reminded us…
The best advertising — even now — doesn’t cost a penny; it comes from happy customers (and prospects, and blog readers, and followers, and allies of all kinds).
I couldn’t agree more. Furthermore, I’m happy to spread the word about Chris since I admire his values, his career choices and his quest to help others live unconventional lives.
Who do you admire and how are you helping to spread the word?
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